What is Bulk SMS?

Bulk SMS is a marketing and communication service that allows businesses or organizations to simultaneously send large volumes of text messages to a group of people. This service is commonly used for marketing, promotions, customer engagement, and other communication purposes.

Bulk SMS service typically involves the following steps:

Creating a message: The sender creates a message that they want to send to a group of people. The message can be promotional, informational, or transactional.

Uploading a contact list: The sender uploads a list of mobile phone numbers to which they want to send the message. The list can be in various formats such as CSV, Excel, or a database.

Sending the message: The message is sent to all the contacts in the list simultaneously via SMS gateways or SMS aggregators.

Reporting and analytics: The service provider provides data and analytics on the delivery status of the messages, including the number of messages sent, delivered, and failed.

Bulk SMS service is a cost-effective and efficient way for businesses and organizations to reach a large number of people quickly and easily. It can be used to send personalized messages, schedule messages to be sent at a specific time, and track the effectiveness of marketing campaigns. However, businesses need to comply with local laws and regulations related to SMS marketing, such as obtaining consent from recipients and providing an opt-out option.